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Band guide

Everything a band can do on Bandwagon.

From sign-up to same-night payout, with stops at crowdfunding, streaming, merch, contracts, and tour planning.

If you're a band reading this— you're in the right place. Bandwagon is built around three loops that compound: fan demand drives venue bookings, crowdfunding validates revenue before the show, and same-night Stripe Connect payouts close the trust loop. This guide walks the band side of each loop. Use the TOC on the right to jump straight to whichever feature you're trying to set up.

01

Sign up as a Band

A Band account is what unlocks the /studio dashboard, EPK page, payouts via Stripe Connect, and your public profile at /band.

  1. 1
    Pick the Band track
    From any page, hit Sign up and pick Band. The landing copy and onboarding adapt to the role you choose.
  2. 2
    Claim your handle and band name
    Your @handle becomes /band/your-handle as the shareable URL. Pick the band name as you want it to appear on tickets, posters, and emails.
  3. 3
    Confirm email + connect Stripe
    Confirm your email from the inbox link, then hit Connect payouts in /studio. We use Stripe Connect Express — onboarding takes 3–5 minutes and is the same flow you already know from Uber, DoorDash, etc.
Pro tip.Stripe Connect is what makes same-night payouts work. Don't skip it during onboarding — you can't accept crowdfund pledges, merch orders, or tips until Stripe verifies your account.
Sign up as a Band
02

The Studio dashboard

/studio is your home base. Everything you do as a band starts here. Quick tour:

  • Hero stats:Followers, monthly listeners, open vote demand, pending venue offers, available payout balance — top row, real-time.
  • Vote demand panel:Which venues fans are voting you onto, sorted by hottest. Each row links to the venue and shows the threshold progress.
  • Active campaigns:Crowdfunds you have running right now, with progress bars and deadline countdowns.
  • Take-Home Offers:Offers from venues waiting on your decision. Click Review on any of them to open the offer modal.
  • Payouts:Balance available to withdraw, pending payouts, last payout timestamp. Stripe Connect status indicator at the top.
Open my studio
03

Build your EPK (electronic press kit)

Bandwagon auto-generates a public EPK at /epk/your-band. Send this link to bookers, press, sponsors, festivals — anyone asking for a press kit. Updates from /studio flow through to the EPK in real time.

What goes on your EPK

  • Band bio (up to 800 chars) — tell the story tight.
  • 3–5 highlight photos — landscape, hi-res, no logos.
  • Top 3 tracks — audio embeds, streaming links.
  • Recent press quotes — autopulled from any review tagged with your band.
  • Tour history — last 12 months of shows with attendance numbers.
  • Vote demand by city — proof of pull, sortable by venue.
  • Contact + booking email — where you want bookers to reach.
Pro tip.The EPK is a PDF too. From /studio, click Export PDF on the EPK panel — same content, paginated, branded. Email it to festival bookers who still want attachments.
04

Receive offers from venues (Take-Home Offers)

When a venue sees enough vote demand for you (or just likes your stuff), they can send a Take-Home Offer. It's a structured booking proposal with all the financial details laid out so you can decide in five minutes instead of five emails.

What's in an offer

  • Date + load-in:When you play, when to show up.
  • Bill position:Headline / direct support / opener.
  • Guarantee:Flat dollar amount the venue owes regardless of door.
  • Door split:% of door over the guarantee.
  • Hospitality + tech:Rider essentials the venue confirms.
  • Estimated take-home:Bandwagon computes your projected total based on the venue's historical attendance for similar shows.

Responding

  1. 1
    Review
    Open the offer modal from /studio. Read the breakdown.
  2. 2
    Accept, decline, or counter
    Three buttons. Counter opens a side-by-side editor so you can propose a different guarantee or split.
  3. 3
    Sign the contract
    Accepted offers auto-generate a contract you sign in /contracts. E-sign — no PDF email back-and-forth.
05

Apply to Open Slots

Venues post open dates they want to fill. You apply, they pick. Faster than waiting for an offer.

  1. 1
    Browse
    /slots shows every open date in Daytona. Filter by venue, date range, genre preference.
  2. 2
    Apply
    Each slot card has an Applybutton. Attach: a 30-second audio sample, a draw estimate (how many fans you'll bring), your minimum guarantee.
  3. 3
    Wait for the venue's pick
    Venues review applications and pick within a week. You get a push and email when they decide. Accepted apps flow into the offer + contract pipeline above.
Pro tip.Honesty on the draw estimate matters more than you think. Venues remember bands that overpromised. Underpromise + overdeliver = the ones that get the next offer without applying.
06

Crowdfund a show you want to play

Run a crowdfund when there's a show you want to play that hasn't been booked yet. Set a goal, set tiers, pick a deadline. If fans pledge enough to hit the goal, the show is funded; if not, no one's charged.

  1. 1
    Start a campaign
    From /studio, click + New crowdfund. Pick the venue (or "TBD venue") and date.
  2. 2
    Set the funding goal
    The minimum number of pledges × ticket price needed to make the show happen. Be realistic — if your goal's too high you won't hit it; too low and you lose money.
  3. 3
    Build pledge tiers
    Standard ticket ($15–25), early-bird ($10–15, limited supply), VIP / soundcheck ($45–75, very limited), founding fan / signed merch ($100+, ultra limited). Each tier has its own perks + cap.
  4. 4
    Set the deadline
    7–30 days out, typically. Shorter = urgency. Longer = bigger audience to reach.
  5. 5
    Launch + share
    Hit launch. Your crowdfund appears on /event, in fan feeds, and on your band profile. Share the link everywhere — text it to ten people in the first hour.
Pro tip.Crowdfunds funded in the first 48 hours are 4x more likely to hit their full goal than ones that drift early. Front-load your promotion — get to 20% in the first 2 days and the algorithm starts pushing it organically.
07

Go Live — streaming a show

Streaming is gated to Band and Venue accounts only. From /studio or /live tap Go Live. We give you an RTMP URL + stream key to paste into OBS / Streamlabs / your phone's RTMP app.

  1. 1
    Open the Go Live modal
    Click the magenta Go Live button. The modal shows your stream key (hidden by default, click reveal to copy).
  2. 2
    Set up your encoder
    In OBS: Settings → Stream → set service to "Custom", paste the RTMP URL, paste the stream key. Recommended encoding: 1080p 30fps, 6000 Kbps, x264 fast preset, AAC 160kbps audio.
  3. 3
    Start streaming from your encoder
    Hit "Start Streaming" in OBS. The Bandwagon Live modal turns green when it sees your signal.
  4. 4
    Click Start broadcast on Bandwagon
    That promotes your stream to the front page of /live. Fans following you get a push.

Monetization during a stream

  • Tips:100% to the band. Paid same-night via Stripe Connect.
  • VIP gating:Optional — charge $3–8 for stream access. Bandwagon takes 5%.
  • Merch drops:Pin a merch item to the stream player; viewers buy mid-set.
08

Post Reels (build content cadence)

/reels is your discovery surface. Bands with consistent reel cadence get 3–5x the follower growth of bands who post sporadically.

  • Length:15–60 seconds. Vertical (9:16).
  • What works:Live clips (best), studio behind-the-scenes (very good), straight performance shots (good), talking head (low engagement).
  • Cadence:2–3 per week is the floor. 5+ is the growth target. Track your post-to-follower ratio in /studio analytics.
  • Audio:Make sure your music is loud enough — Bandwagon's reels player respects audio levels and viewers scroll past silent / quiet ones.
Pro tip.Pin your strongest reel to your band profile (/band/your-handle). That's what plays when someone hits your profile from a vote page or a press email. Make it count.
09

Sell merch

Your Shop tab handles all merch. Two paths to add products:

  • Band-shipped (recommended early):You print the shirts, you stuff the envelopes, you keep 93% of revenue. Stripe Connect handles the payment + payout. We hand you a CSV of orders to fulfill.
  • Platform-print (turn on later):Toggle a product to platform-print and we route the order to Printful. They print and ship, you keep ~40% margin, you never touch a t-shirt. Available for shirts, hoodies, posters, mugs, tote bags.

Tactics that work

  • Limited drops on show-night with show-date stamps — sells out 70% faster than standard inventory.
  • Vinyl pre-orders crowdfund the pressing — same crowdfund mechanic, different product.
  • Signed bundles ($75–150 tier) outperform single-item sales 2:1 by total revenue.
Set up your shop
10

Same-night payouts via Stripe Connect

Money moves to your bank account fast. Here's the schedule:

  • Tickets + crowdfund:Within 24 hours of show end. Cleared after door reconciliation by the venue.
  • Tips:Same-night — within 1 hour of the stream ending.
  • Merch:Daily Stripe Connect rolling payout, T+2 banking days.
  • Sponsorship deals:Per the sponsorship agreement, typically 50% on signing / 50% after show.

See exact amounts pending and clearing in /studio under the Payouts panel. Click any line item to see the underlying transaction history (which fan, which ticket, which show).

Pro tip.Withdraw to a US bank account for free. International accounts have a small Stripe FX fee. Keep payouts on your business account, not personal — saves you headache at tax time.
11

Enter Battle of the Bands

Quarterly tournament. Bracket-style. Audience votes. Winners get a headlining slot at a flagship Daytona venue plus a sponsor-funded cash prize.

  1. 1
    Enter during the open window
    /battle opens registration 4 weeks before each tournament. Submit one 60-second clip + your draw estimate. Free to enter.
  2. 2
    First-round seeding
    We bracket based on followers + recent show attendance. Seeding announced 1 week before round 1.
  3. 3
    Mobilize your fans
    One vote per fan per matchup. Get every fan you have to vote in your matchups. Bracket advances week by week.
  4. 4
    Make it to the final
    Finals are a live show at a flagship venue. Both finalists play. Audience votes with bracelet-tap counters at the door. Winner gets the trophy + the prize pool + the headlining slot.
12

Contracts & Invoices

Every booking generates a contract. Every payout generates an invoice. Both are stored, searchable, exportable.

Contracts

  1. 1
    Auto-generated on offer accept
    When you accept a Take-Home Offer, /contracts has a pre-filled agreement waiting.
  2. 2
    E-sign
    Open the contract, scroll to the signature block, draw your signature with finger or trackpad. Venue counter-signs.
  3. 3
    Audit trail
    IP address + timestamp + signed PDF stored for 7 years (tax compliance). Downloadable at any time.

Invoices

/invoices shows everything anyone owes you and everything you owe (vendors, merch fulfillment). Status: open, paid, overdue. One-click resend on overdue invoices.

13

Plan a tour

When you've got demand in 3+ cities, /tour plans the route for you. Vote-demand-based city ordering, route optimization, hotel + gear estimates per stop.

  1. 1
    Set tour parameters
    Length, max miles per day, anchor cities (must-play), dates.
  2. 2
    Review the proposed route
    Bandwagon draws the route on a map with each stop's vote demand, recommended venue, and travel time from the previous stop.
  3. 3
    Send slot inquiries
    One click sends a slot inquiry to every recommended venue. Each one comes back with a proposed offer in 2–7 days.
  4. 4
    Lock the route
    Accept the offers you want, decline the ones that don't work. Contracts auto-generate.
14

Get a Bandwagon Rider (artist development)

A Bandwagon Rider is a verified artist-development partner who helps you grow. They earn 5% of your Bandwagon-booked gigs (paid same-night, same speed as you get paid). Total platform take goes from 5% (self-managed) to 10% (5% Bandwagon + 5% Rider) when you opt in.

What a Rider does for you

  • Coaches you through vote campaigns + crowdfunds.
  • Brokers sponsorship deals (10–15% commission on those, deducted from the deal not your usual gig pay).
  • Helps with content cadence + show-day strategy.
  • Connects you to vendors (sound, photo, video) inside Bandwagon.
  • Provides a public profile that helps you look more serious to bookers.

You can fire your Rider at any time, no penalty. Bandwagon comps the platform's share for the first 90 days of any new Rider relationship so you're never out-of-pocket from opting in.

Browse Riders / apply yourself
15

Settings, support, and the rest

Anything else lives in /settings or via /contact.

  • Notifications:Toggle exactly which emails and pushes you get — offers, vote thresholds, payout confirmations, fan messages.
  • Subscription:Free tier vs Touring vs Pro tier. Founding 30 Daytona bands get Touring free for 6 months.
  • Privacy:Public profile is the default. Hide vote demand or attendance numbers if you'd rather not show them publicly.
  • Delete account:Two-step delete. Earnings ledger and tax records retained for 7 years per IRS rules.
Pro tip.Use the in-app messaging to reach Bandwagon Support (/messages → @Bandwagon) for anything time-sensitive (refund disputes, show-day emergencies). We answer faster there than via email.